NFL wide receiver Odell Beckham Jr., who is widely known as OBJ, is joining a growing list of professional athletes who want to be paid in bitcoin. OBJ has partnered with Square’s Cash App to take his new salary in bitcoin. The star athlete recently signed a one-year deal to play for the LA Rams after he was released from the Cleveland Browns.
To commemorate the Cash App deal, and do his part to accelerate wide-scale adoption, OBJ has pledged to give out $1 million in bitcoin to his followers on Twitter. His announcement has received thousands of retweets, likes and comments, including those from the cryptocurrency community welcoming him to the team.
It’s a NEW ERA & to kick that off I’m hyped to announce that I’m taking my new salary in bitcoin thanks to @CashApp. To ALL MY FANS out there, no matter where u r: THANK YOU! I’m giving back a total of $1M in BTC rn too. Drop your $cashtag w. #OBJBTC & follow @CashApp NOW pic.twitter.com/ds1IgZ1zup
— Odell Beckham Jr (@obj) November 22, 2021
OBJ is the latest NFL player to flock to bitcoin, but chances are he won’t be the last. The trend is catching on like wildfire. Green Bay Packers quarterback Aaron Rodgers recently partnered with Cash App to be paid in bitcoin. Rodgers said he would take “a portion” of his pay in bitcoin. OBJ’s announcement cuts right to the crypto chase and makes no mention of partial payment, suggesting that 100% of his compensation will be paid in BTC.
NFL free agent Russell Okung was a first-mover for bitcoin pay. He took 50% of his $13 million salary in bitcoin from the Carolina Panthers last year. The repeat pro-bowler was pushing for it even longer.
Not to be outdone, MLB players are also jumping into the crypto fray. Baseball sensation Shohei Ohtani, who pitches and hits for the Los Angeles Angels, inked a sponsorship deal with crypto exchange FTX as the global ambassador. Shotime, as he’s known, has agreed to be paid for the contract in equity and crypto. He was recently named the MVP of the MLB’s American League in a unanimous vote.
In yet another sign of the times, Crypto.com’s name will appear on the LA sports and entertainment venue that has been known as Staples Center for the past two decades plus.